Plant-Time
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Industry
Meal Prep
Focus
Brand identity, Mascot Illustration, Food Packaging & Digital Marketing Posts
Duration
6 Weeks
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What next?
More good stuff
What next?
Challenge
Our client Plant-Time asked us to develop a playful and approachable brand identity for their healthy meal prep service. The challenge was to communicate nutrition and trust while keeping the brand fun and family friendly.
Process
We worked with the client’s idea of three mascots Mr Plant, Mrs Plant and Baby Plant and built the identity around them. Using bold typography, a fresh botanical colour palette and character led illustrations, we applied the brand across packaging, print and digital platforms to ensure consistency and recognition.
Result
We delivered a vibrant and engaging identity that gave Plant-Time a memorable personality, strengthened its visibility in the food sector and resonated with families looking for healthier meal solutions.
